MuseumNext is an international conference series that brings together leaders from the world’s top museums to discuss ‘what’s next’. As the conference grew, it needed new branding to better represent its expanding reputation within the cultural sector.
We introduced a striking new marque for the conference, combining a fast-forward symbol with bold typography.
A new red colour palette was introduced, while the graphic approach for each event is flexible enough to incorporate elements that reflect its location.
